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Web Design Case Study

Melissa Reid Photography

The Project & Goal

Melissa wanted a new website to show off her gorgeous boudoir photos better. We met for coffee and discussed her vision and hopes for her new website.

The main goal with Melissa's new website was to drive more leads and to display her photos and session information. She also wanted her site to have a feminine touch and a slightly new colour palette. 

The Style, Feel & Tone

We wanted the website feel welcoming, feminine and glamorous. The colour palette is including powder pink, gold, white and purple. We used soft and swirly fonts and made sure that all of the photos are well displayed. 

Brand Board
We created a brand board to capture the essence of Melissa Reid Photography and to make sure that we were both on the same page.

Web Design Style Board by Joy Marketing

The Solution

With well-thought-out placements of call-to-action buttons throughout the site, the visitor can now easily view the menu, get in touch with Melissa or book a photo session. We added fun touches and elements to lighten up the site.

To make the website easily found Online, we built it SEO-friendly using correct heading tags, metadata and target keywords.

The Result

Melissa's website ended up beautiful - the colours, fonts and graphic elements came together. The feminine touch is shining throughout the site, and clients feel welcome and can easily navigate the site. A fun, creative and enjoyable project to be a part of!

Final Words From the Client

"I have been so lucky to have found Camilla from Joy Marketing. She has built a new website for me from scratch, and I could not be happier! She has given 110% towards my website, with excellent communication, great ideas and understanding of what I was after."

Melissa, Melissa Reid Photography

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